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Venture & Equity Partnerships

 

How we participate

Partnerships don’t replace what we do, they change the structure of our engagement.

For the majority of our portfolio, we continue to act as an ongoing fractional CTO or advisor, with exclusivity provisions in place.

Equity and venture partnerships don’t entirely replace fees, but we’ll work with you to create an ongoing partnership that is fitting for all involved.

  • Acting as an embedded technology leader, not a passive stakeholder

  • Taking a minority, non-controlling position, aligned to long-term outcomes

  • Providing ongoing technical leadership, structure, and accountability

Our involvement adapts to your stage, but the intent stays the same: to enable you to reach your definition of success.

 

When we partner

Relationships that graduate to partnerships

Partnerships emerge selectively, most often where our involvement has already created a clear understanding of the opportunity, the risks, and the people involved. We may have supported you in a one-time engagement, or served as your fractional CTO, before we explore any equity-based partnership.

In practice, our partnerships typically stem from these scenarios:

 

1

Established through direct involvement

We’ve worked together previously, on a one-time engagement or strategy, or served as your fractional CTO.

 

2

Aligned with investors and relationships

Where known investors and networks seek to introduce Embeddable as a strategic partner during or after a deal.

 

3

Within funded and investment-ready businesses

Where financial and commercial clarity exists, and our focus is on long-term technology ventures.

 

Join the Embeddable portfolio

Discuss your venture opportunity

We work with a small number of investor-aligned and funded businesses in an equity and venture partnership format, where technology decisions materially affect outcomes, and long-term partnership unlocks growth.

Independence and conflict management

Maintaining independence is fundamental to how we operate.

We have governance in place that allow us to identify potential conflicts, either between service engagements and our portfolio, or between the entities in our portfolio, at the earliest possible stage, mitigate, and act with independence.

 

We do:

  • Own a minority shareholding in businesses

  • Have an independent decision committee

  • Maintain a group-wide conflict register

As a principle, we do not:

  • Advise investors on investing in your business

  • Lead or broker investment rounds

  • Partner for “sweat” equity

  • Operate as fund managers or venture builders

There is no one size fits all.

Good technical decisions take thought, context, and experience.

If you are exploring what the next move should be, we can help you get there with clarity and confidence.