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Technology leadership, strategy and delivery that accelerates growth.

I specialise in validating ideas, streamlining processes, securing investment, and launching business-changing tech products, with no long-term contracts and no equity requirements.

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My Mission

Support businesses to scale and succeed with technology.

I work closely with ambitious founders and businesses as their partner to explore opportunities, understand problems, and bring ideas to life through technology leadershipstrategy and development. Whether you’re an established business with a tech team in-house, or at the beginning of your business journey, my expertise can be shaped around your needs.

By combining years of technology leadership skills with hands-on web development expertise, we’ll work together to validate ideas, create meaningful solutions and grow them into fully-fledged products, with full insight into the requirements, costs, and timeline through the Embeddable discovery framework.

What does that mean? You can work more efficiently, scale your business, secure investment, increase profitability and reach your definition of success.

Making technology expertise, embeddable.

About Peter

I work differently

Strategy, support and delivery as your fractional CTO

No equity requirements

I believe in being a partner without complicating your shareholding. You get senior-level expertise from your fractional CTO without the need to give up ownership.

No long-term contracts

My focus is on making experience flexible and accessible. Long-term contracts can hinder that. Our partnership is a rolling 30-day contract.

Exclusivity as a client

Much like your staff don’t work for your competitors during their tenure, neither do I. As your fractional CTO, my focus in your sector is solely on you.

From zero to one (and beyond)

I work to support businesses regardless of stage – from initial concept validation through to securing investment and scaling up. An truly embedded service grows with your business.

Embeddable expertise supporting you at all stages

Fractional CTO

Your embedded fractional Chief Technology Officer, your partner for strategy and deliver, allowing your business to scale, raise investment, enter new markets, and maximise the use of technology as your business works towards your definition of success.

Explore Fractional CTO

Consultancy

Access technology expertise only when you need it, with short-term and transactional guidance. From optimising processes and auditing technology, through to investment readiness support and planning for scaling your technology teams.

Explore Tech Consultancy

MVP Creation

Combine consultancy and development to explore ideas, improve processes and define opportunities with a clear development plan, with Embeddable leading the development and delivery of the early versions of your product.

Explore Minimum Viable Products

Turn fuzzy ideas into a clear, costed roadmap

Fixed-cost, guided discovery sprints to support you in exploring opportunities, understanding viability, planning costs, and creating clear, actionable next steps.

Explore Discovery Sprints

Recent work

How I’ve helped businesses to validate ideas, scale, and reach their definition of success

Helped people sell their home faster and for more money 

A law firm went from idea to launched product in six months  and secured a six-figure seed investment.

In 90 days, their property tech product was partnering with over 100 estate agents and dramatically slashed the time taken to sell a UK property.

Enabled real-time reporting of health and safety awareness

A logistics operator made health and safety documents digital and accessible, increasing staff signature rates by over 50%.

The same platform eliminated a paper-based process and gave health and safety managers real-time company, team and document-level signature tracking.

Prevented money, time and resource from being wasted

A serial entrepreneur was able to objectively decide that an opportunity was not viable through our discovery process.

They reached that answer before investing time, money and resource into developing a product that did not sufficiently solve a problem in their market.

Recent thoughts

I believe experience should be accessible and that knowledge should be shared. I regularly publish thoughts on building teams, creating technology products, and exploring ideas.

Read Insights
Latest post

Kidlin’s Law and how it helps to build better products


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